dSEGNI
Milan Design Week
Via dei Bossi 2, Milan
April 7 - 13 | 10AM - 7PM
Client: dSEGNI Showroom (S2Bpress agency client)
Photo: Kilian Agath
During Fuorisalone 2025, dSEGNI transforms its concept store in Via dei Bossi into an immersive platform where design, fashion, and sustainability converge. Through a curated sequence of installations, visitors embark on a sensory journey through materials, craftsmanship, and innovation.
Winetage gives new life to oak wine barrels, turning them into sculptural furniture rich in narrative. At the heart of the installation is Arele, a chaise longue crafted from 210 cm staves once used to age Amarone at Tommasi Winery, now in dialogue with Luca Faloni’s Spring Summer collection.
Karim Rashid’s Tork collection for Elli Design introduces 3D-printed biopolymer pieces - tables, stools, and coffee tables - enhanced by airbrushed surfaces. The products celebrates colour, circularity, and the dynamic intersection of technology and form.
Codici di Materia reveals the transformation of raw matter into design, tracing its evolution from natural resource to refined object and highlighting sustainable craftsmanship.
The dSEGNI experience continues at the ADI Museum and Luca Faloni’s showroom, affirming the brand’s role as a contemporary nexus of innovation, heritage, and design culture.